Wix + Product Import
Import supplier products into Wix from XML and CSV feeds
Adding a supplier’s assortment should not mean entering every product yourself. Use supplier feeds to build and maintain your Wix product range, starting with one supplier and adding more as your business grows.
Your supplier’s product feed
Product records from the source
Dropday
Dropday
Import and match supplier data

Your Wix store
Product data for your range
Explore the integration and automation.
From supplier product feed to your Wix range
Start with the supplier data you already have and configure a repeatable import instead of copying product records by hand.
1
Share your supplier’s feed
Use an XML feed URL or share another supported source, such as a CSV file.
2
Identify and organise the products
Map the feed fields and use SKU or EAN to match the product records.
3
Keep using the supplier’s latest data
Dropday reads connected feeds daily, with the product import configured for your Wix store.
Feed format
XML, CSV or JSON
Feed source
URL, upload, FTP or Google Sheet
Build your supplier range with less manual product entry
For a small team, entering a supplier’s assortment one product at a time takes time away from running the store. Product import in Dropday lets you work from the supplier’s feed instead of using it as a reference to copy from.
The Dropday app for Wix connects your store. Share an XML feed URL, CSV or JSON file, Google Sheet or another supported source to configure the import with Dropday. If supplier stock also needs to determine what is available to buy, explore Inventory Sync.
Less manual product entry
Start with one supplier
Add more feeds as you grow
Where Wix supplier product import saves time
Launching a supplier’s product range
Use the feed as the starting point rather than entering the supplier’s products individually.
A catalogue that has outgrown manual entry
Replace repeated copying with a configured process for the supplier data.
Adding another supplier
Connect another source when you extend your range, while keeping each supplier’s data organised separately.
A small team handling the whole store
Reduce the file preparation involved in supplier product imports, leaving more time for customers and sales.
Connect Wix in minutes
Install the Dropday app for Wix and link your account, following the installation guide. Then share a supplier source to configure the product import.
1
Install the app
Add Dropday from the Wix App Market.
2
Connect your store
Link Wix to your Dropday account.
3
Configure your supplier feed
Share the source and define how its product data should be used.
Build your Wix product range without entering everything by hand
Start with your supplier’s feed and turn product imports into a repeatable process.
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More ways to automate your Wix store
Explore other ways to connect your suppliers and keep your store up to date.
Orders via Email
Each supplier receives its order lines by email.
Learn more
Orders via API
Send orders into your supplier's system through an API call.
Learn more
Orders via EDI
Send orders in the EDI format each partner requires, such as EDIFACT ORDERS.
Learn more
Orders via FTP/SFTP
Deliver orders as files on your supplier's server, in the layout it reads.
Learn more
Frequently asked questions
Can I start with just one supplier?
Yes. Begin with one supplier feed and add more sources as your product range grows.
Can I use an XML or CSV product feed?
Yes. XML feeds can be connected directly, and CSV and other supported sources can be configured with Dropday.
Do I need to prepare a new spreadsheet for each import?
The import works from the connected supplier source, reducing the repeated preparation involved in manual file imports.
How are products identified?
Dropday uses SKU or EAN to match product records from the supplier feed.
Who helps configure the import?
Dropday works with you on the source, field mapping and product data flow for your Wix store.